The creative landscape is changing. Technologies like Pro Tools, the iPod, and peer-to-peer networks have become mainstream in the digital age, creating a wild frontier of sorts in music. Independent artists can reach mass audiences once forbidden to them. These technologies are fostering the rise of “semiotic democracy”—where more and more people are no longer passive consumers of mass media, but active participants in creating culture. Cops vs Lawyers, Issue 3

الأربعاء، حزيران ٢٢، ٢٠٠٥

Peanut Butter Wolf

By Jesse Ducker

People might still think Peanut Butter Wolf is a strange nom-de-plume, but the producer/DJ/label owner has an undeniable wealth of knowledge of hip-hop and almost all forms of music. So it makes sense that he gets worldwide respect for his skills behind the boards, turntables, and the office desk.

The San Jose native has been into hip-hop from the start, and in the late 1990s, after years of doing acclaimed production work, left the samplers and the drum machines behind to focus on the business side of things. Close to a decade ago, he founded Stones Throw Records, which he runs with his potna, Egon. PB Wolf also regularly represents the label. He often tours with Stones Throw acts or by himself, journeying around the world and doing DJ sets.